Imgix APIsVideo APIVideo Encoding

Video Encoding

Initiating Imgix Video

You must set fm=mp4 for Imgix Video parameters to take effect.

Customize how your Imgix Video is encoded by adjusting the codec and bitrate. These settings impact quality, compatibility, and file size, enabling optimized delivery for specific use cases like social media, mobile playback, or archival.

Use case

Let Imgix automatically select the best quality settings for your content type

The default mode — no parameters required. Imgix analyzes the source codec, resolution, and content complexity to select optimal compression settings. Near-static content (interviews, screen recordings) gets smaller files; high-motion content (sports) preserves full quality.
https://assets.imgix.net/Croatia.mp4?fm=mp4